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    Home » Snacks, Candy and Nuts

    Costco Pure Protein Bar Variety Pack Review

    Published: Feb 5, 2025 by Tatiana · This post may contain affiliate links · Leave a Comment

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    Looking for a high-protein, low-sugar snack that won’t break the bank? The Pure Protein Bar Variety Pack (23 ct) at Costco is a go-to for gym lovers, busy parents, and anyone who wants a quick, filling snack. But are these bars actually tasty, or do they have that weird chalky protein bar texture? Let’s break it all down!

    a package of costco pure protein bars

    What’s in the Box?

    This Costco-exclusive variety pack comes with 23 bars in three flavors:
    Chocolate Peanut Butter – Think Reese’s vibes but with more chew.
    Chocolate Deluxe – A dense, fudgy chocolate bar.
    Chewy Chocolate Chip – A soft, cookie-like protein snack.

    Key Nutrition Facts (Per Bar)

    • Protein: 20–21g
    • Sugar: 2–3g
    • Calories: 180–200
    • Gluten-Free? Yes!
    • Artificial Sweeteners? Yes (contains sugar alcohols like maltitol & sucralose)

    Cost at Costco: Typically between $16–$20 per box, making it less than $1 per bar—way cheaper than buying individual bars at a convenience store.

    Taste & Texture – Are They Actually Good?

    Let’s be real—protein bars can be hit or miss. Some taste like flavored cardboard, while others are loaded with sugar and barely count as healthy.

    These Pure Protein bars land somewhere in the middle. They’re not overly sweet, but they don’t have that nasty chalky protein powder texture either. The Chocolate Chip one is a fan favorite since it tastes the most like an actual cookie, while the Chocolate Deluxe is a bit more on the dense and chewy side.

    🚨 Heads-up: If you’re sensitive to sugar alcohols, you might notice a slight aftertaste or mild stomach discomfort if you eat too many in one go.

    pure protein chocolate deluxe bar

    Are They Good for Weight Loss or Muscle Gain?

    ✅ Weight Loss? Yes! These are low in sugar and can help curb cravings without spiking your blood sugar.
    ✅ Muscle Gain? Yep! 20g of protein per bar makes them a great post-workout snack or meal replacement if you’re in a pinch.

    If you’re on keto or low-carb, these might not be the best choice due to the higher net carbs from sugar alcohols. But for general healthy eating, meal prepping, or a quick protein boost, they work well!

    Pros & Cons

    Pros:

    ✔ High protein (20g per bar)
    ✔ Low sugar (only 2–3g)
    ✔ Budget-friendly – way cheaper at Costco than buying individual bars
    ✔ Gluten-free
    ✔ Variety pack means you won’t get bored

    Cons:

    ❌ Sugar alcohols = possible aftertaste for some people
    ❌ Can be a bit chewy/dense
    ❌ Not the most “natural” ingredient list

    back side of the protein bar

    Final Verdict – Should You Buy Them at Costco?

    If you want an affordable, high-protein snack that won’t mess up your macros, Pure Protein Bars at Costco are a solid buy. They’re not the most indulgent protein bars out there, but they taste decent, pack a protein punch, and are super convenient.

    For the price, it’s hard to beat, especially compared to other protein bars that cost $2–$3 each. If you don’t mind sugar alcohols, these are one of the best protein bar deals at Costco.

    ⭐️⭐️⭐️⭐️☆ (⅘) – Worth Buying!

    Would I repurchase? Yep! Especially for the cost savings at Costco.

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